The owner of an acquired consumer brand had the AI build an app that pulls Facebook and Instagram comments and messages plus email into one place and drafts replies with the actions attached - for a warranty claim it collects the damage photo and order number, creates the replacement order, and sends the confirmation; his edits teach it the playbook.
He had an idea for an NMR experiment he had been sitting on for years. The AI did the literature review, found reference data, ran spin and spectrum simulations, checked if the idea could work, and compared it with other methods, all while he ate dinner and watched TV.
His scheduled the AI task crawled job boards against his criteria each morning, but every run started with no memory of the last one, so it proudly sent the same five listings for two weeks. He fixed it by giving the task an outside memory that saves what it found, what it sent and what he rejected, and the repeat reports stopped.
This only partly worked. Worth knowing before you try it.
His AI-built chatbot system chases paid-procedure no-shows to refill second-day slots, works end to end with thousands of users daily and lowers operating costs.
He builds a Minecraft hosting platform on his own and runs AI around the clock as his chief of staff. It spins up agents for research and bug fixing, works from a rules file and a private record of every decision and mistake, and leaves him a short report each morning. Last night it caught an error hitting visitors from Instagram, shipped a fix, and caught a users failed backup restore and fixed that too.
Andrew Connell moved 426 pages, 281 course pages, 217 videos and 8,911 comments back to his own site after closing his Voitanos business, with every old URL answering with a single 301. The AI did most of the work over six months in his personal time, and his site went from about 5 percent of the organic search share to close to 90 percent in two months.
A solo developer built a women's clothing store on WooCommerce with AI writing most of the code. The store matches the client's design exactly, syncs stock with her 1C system in real time, and cost nothing in platform licence fees.
Threw plain the AI at a git repo move with no skills or tools and finished in 20 minutes while multitasking, while a senior spent 6 to 8 weeks building the AI skills for the same job and moved only 5 repos.
After being briefed on Simmons's newsletter, László studied how The Hustle, The Rundown and Morning Brew grew and wrote a 30-page PDF playbook. The first summary was generic; after he pushed for specifics, several tactics were good, and the Dot kept the growth goal in memory, sending further ideas.
This only partly worked. Worth knowing before you try it.