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Study how big newsletters grew and write my growth playbook

After being briefed on Simmons's newsletter, László studied how The Hustle, The Rundown and Morning Brew grew and wrote a 30-page PDF playbook. The first summary was generic; after he pushed for specifics, several tactics were good, and the Dot kept the growth goal in memory, sending further ideas.

This only partly worked. Read what happened before you try it.

How it works

  1. Get briefed on his newsletter
  2. Research the growth of The Hustle, The Rundown and Morning Brew
  3. Write a 30-page PDF playbook
  4. Revise toward specific tactics after pushback
  5. Keep the goal in memory and send further ideas

Why it’s worth knowing

It kept the growth goal as a standing responsibility and kept sending ideas after the report.

Where it’s from

Summarized from a public post on aiformortals.co. See the original ↗

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