Ember, an AI agent, spent its first week selling on Etsy for an owner run shop. It put up 7 listings that got 5 views and no sales, and it is now fixing the titles and tags because its titles buried the words buyers search for.
This only partly worked. Worth knowing before you try it.
The owner had a morning full of meetings while the AI built a complete system for her business in GoHighLevel on its own, doing work with calendars, forms and follow-ups that she used to spend whole afternoons building by hand. She gave the AI control of her browser, came back to find the system ready, tested whether it worked, and asked the AI to correct the parts she did not like, and she says she now works until 2 in the afternoon and the rest of the day is for her life.
This only partly worked. Worth knowing before you try it.
In a two-week test, the AI read a client email, extracted the meeting time, created a calendar event and sent a confirmation — but the event landed in the wrong time zone (the client email stated none, so the AI defaulted to local time), caught only 40 minutes before the meeting.
This only partly worked. Worth knowing before you try it.
He used AI and the AI to build a setup that automatically made one LINE sticker a day. He stopped the setup once he was happy just having built it, and the stickers stay on sale in the LINE Store.
This only partly worked. Worth knowing before you try it.
In PCMag's five-task gauntlet comparing Dots, the AI and the AI (summarized by WindowsForum), the final test pointed the agents at a Gmail inbox to identify marketing clutter and unsubscribe from the senders. The AI identified the emails but failed to launch its browser to actually follow through on external unsubscribe links when required, leaving the execution undone; Dots, by contrast, catalogued 700+ senders and clicked through unsubscribe pages.
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Last spring he gave an agent an API key with no cap on it. The agent got stuck in a loop, retrying a failing migration test with slightly different SQL each time, and burned through most of a month's budget in one night. Nothing malicious, just a loop with no exit. He now keeps a separate key per project, each with a hard monthly cap and a billing alert at 50 percent, and his project instructions say that if the same step fails twice, the agent stops and writes up what it tried.
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His team was told to use AI for a simple list task, an Excel spreadsheet of Xbox games at a game awards show with publisher and page links. Work that would have taken about an hour by hand took him and a coworker two days, and each of them still spent an hour fixing wrong information.
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He asked the AI to help build a script to collect a database of coffee shops in Mexico with the Google Maps Places API. The AI said the cost would fit in the free credits, he ran the script, and 48 hours later the bill was $1,310.05.
$1,310at stake
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He was negotiating a contract for an enterprise SaaS product. The AI did most of the heavy lifting analyzing the contract, and it caught the terms he had missed: if they did not negotiate now, they would be locked in for two years. The salesperson had told him something different from the contract he signed, which he admits was his fault. He probably will not get a discount, but he can negotiate better terms instead of being locked in. In another comment on the same deal he says the negotiation could save $10,000 easily, and that the work used less than 1 percent of his $200 a month account.
$10,000
This only partly worked. Worth knowing before you try it.
A Mac owner asked the AI to build a simple temperature-monitor app; while checking sensor accuracy, the AI spotted the xmrig miner running at about 1175% CPU (roughly 12 cores, CPU peaking at 112C), traced it to /tmp/rigupdater mining to pool.hashvault.sh, and found a random-named LaunchAgents startup item dating to Aug 29. The AI stopped and asked before killing or removing anything. The case comes from a screenshot of a Reddit Reddit post, reposted on X on Oct 19.
This only partly worked. Worth knowing before you try it.