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One founder runs his whole company through AI sessions

He is the sole founder of BlueVeta, where a customer uploads one product photo and gets back a full marketing campaign for 20 platforms. Every part of the company runs as its own AI session, the sessions message each other and share docs, and nothing is built, deployed or spent without his OK first. The company has real paying customers through Stripe, and the AI does about 75 percent of the work in each customer pack.

How it works

  1. Each part of the company gets its own persistent AI session in its own worktree
  2. Sessions message each other when work crosses areas
  3. They read and write shared docs that hold the company memory
  4. Anything built, deployed or spent comes to him for a decision first
  5. The AI does about 75 percent of the work in each customer pack

Why it’s worth knowing

He is not a coder, and the company still runs. The sessions even catch each other, like the one stopped from labelling a real customer private photos as test data.

Where it’s from

Summarized from a public post on bsky.app. See the original ↗

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