His agent 'Max' runs a Notion page tracking $5 weekly allowances for

Adam Mosseri (Instagram head, 4.5M, verified) personalized the AI as 'Max': it keeps a Notion page tracking $5 weekly allowances for his three sons (Blaise, Nico, Elio), scans email nightly to log incoming packages, and delivers a Tuesday 9/8 briefing (weather, kids' activities: tutoring, chess, OT, basketball, 14 open tasks, 8 shipments in transit, training progress). Comments were dominated by anti-AI sentiment, not the functionality.

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Summarized from a public post on instagram.com. See the original ↗

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